Sales is about creating value, not solving problems.
Hey all!
@valsopi invited me onto his podcast to explain why you're way more likely to be successful as a founder and salesperson if you forget about "solving problems" and focus on "creating value" instead!
If you're a founder and struggling with sales, I think you'll get a lot out of the episode...
While problem-solving is an important part of creating value, it is only one aspect. By focusing on creating value, you can differentiate yourself from competitors and provide something unique and desirable to your customers!