Seeking Advice: What's the best way to Find Affiliates?

I'm on the affiliate side of this, so maybe a different perspective would help.
The affiliates worth having aren't hanging out on affiliate networks waiting for the next program to join. They're people who already write about the problem your tool solves - bloggers, newsletter writers, people answering questions on Quora, creators publishing on Medium. They already have the audience and the trust.
What would make me want to promote an SEO tool as an affiliate? Three things. First, the product actually being good - I won't recommend something that makes me look bad. Second, recurring commissions, which you already have. Third, and this is the one most founders skip - give me content I can work with. Case studies, real data, comparison angles. If I have to figure out the whole marketing angle myself, I'll probably move on to a product that makes it easier.
The best way to find affiliates isn't to post your program on a directory and wait. Reach out directly to people who are already writing about SEO. Search for blog posts comparing tools like yours, find the authors, and send them a short personal message. Not a template. A real message that shows you read their content.
30% with a 60-day cookie is solid. The offer isn't your problem. Distribution of the offer is.

I built sif'd for this purpose. We're basically a searchable database of youtubers and twitter users. All active. All english speaking. Filterable by size, category, with contact details. Check us out!

Launching an affiliate program is a great way to attract more customers and grow your user base for Seodity.

Your incentive of a 30% commission on all payments made by referred customers with a 60-day cookie duration sounds very attractive to potential affiliates.

One effective strategy to find affiliates is to look for existing creators who teach SEO on social media platforms such as YouTube, TikTok, Twitter, and Facebook groups.

You can filter by size, category, and contact details to find those interested in promoting your brand.

Another approach is to reach out directly to potential affiliates, such as influencers or website owners who you believe would provide an organic fit for your link.

Additionally, you can use affiliate marketing platforms such as Avangate or FlexOffers to create and generate links in bulk.

You can also post your offer on social media platforms like Twitter, LinkedIn, Facebook, Instagram, or Reddit to attract potential affiliates.

It's essential to evaluate the potential affiliates carefully and ensure they align with your brand and values to maintain a positive reputation.

You can start with a small group of affiliates and gradually expand as you see success.

If you need more help, you can consider using a startup like Affistash, which focuses on helping companies attract and recruit the best affiliates/partners for their products.

I hope this helps, and best of luck with your affiliate program!

What comes to mind is to find existing creators teaching SEO. Youtubers, TikToks, Twitter. Go through their postings to see if they are someone you want to work with as they will be extension be saying something about your brand. I think to start doing things that don't scale is ok. You can dm them directly or try cold emailing them. Maybe look into SEO facebook groups and see if the creator of the group would be interested

A good question and no one has a winning formula for it yet.
I'm Henry the marketing specialist at Fordeer Invoice Order Printer: Shopify's premier invoicing app.
We are having an affiliate marketing program with 50% commission and it's really fun isn't it?
I am inviting KOLs, influencers, freelancers, agnecy, partners.. to join and talk about Fordeer products.
A lot of work and cost, but in return you will get a solid foundation.
Our participation guide article: https://blog.fordeer.io/50-lifetime-commission-earn-passive-income-easily-with-fordeer-affiliate-program/

Hey Marcin! This is a problem that lots of founders and startups struggle with, but once you manage to figure it out, it can be a game changer for sure, especially if you have a validated product. For example, one of our customers grew his product organically to 5k MRR and after that he just focused on recruiting the right affiliates, resellers and partners, and this helped him grow to 35k MRR in 1 year, and it took a lot of work of his shoulders

Ironically enough :), my startup, Affistash solves this exact problem for companies, so we only focus on helping them attract and recruit the best affiliates/partners for their product

I'd love to have a chat about it and see if we could help you too, so feel free to book a free demo here or shoot me an email at [email protected] and let's see if we can help you grow too

Great question! Apparently, a lot of people are interested and I'd love to hear the real stories of how people do it. From what I know:

• reach out directly to potential affiliates such as influencers or website owners who you believe would provide an organic fit for your link. An article I would recommend on this topic: https://www.anaspiringfounder.com/post/how-to-use-influencers-to-grow-your-brand
• try to use Affiliate marketing platforms to create and generate links in bulk (Avangate or FlexOffers)
• post your offer on various social media platforms such as Twitter, LinkedIn, Facebook, Instagram, or Reddit