hi Indie Hackers,
I've put up a long-ish screencast detailing the strategies I used to get traffic to my e-commerce website.
I'm a programmer, so there's a strong slant towards tools like structured data and mass content creation (i.e. converting user behavior or data into html into SEO).
For those of you doing consumer-facing web-apps, I hope there'll be something of value here.
That was quite interesting. Thanks for posting.
Why does your traffic fluctuate so much (in some months your traffic when down to zero)?
There are two factors at play here:
Down to 0: This corresponded to GDPR. My traffic was actually normal, but in the uncertainty after GDPR, I assumed Google Analytics would be illegal so I stopped using it for a while. Then it later emerged that Google Analytics was safe to use so I brought it back in.
Seasonality trends: My business works with students and therefore traffic maps to the academic terms