Shipping products fast should be the #1 tech leaders' priority. Why?

Shipping products fast should be the #1 tech leaders' priority.
Why?

Your competition isn't another startup anymore.
It's the next AI API update that can kill your product and make it obselete.

Facts:
OpenAI ships major updates every 4-6 weeks. Anthropic just dropped computer use. Google's Gemini 2.0 rewrote the rules on multimodal AI.
Your "innovative feature" might be a deprecated commodity by the time you ship it.

The companies winning right now aren't the ones with the best plans.
They're the ones who can pivot in a sprint, not a quarter.

We've shifted our entire development philosophy:

• 2-week build cycles (max)
• Assume every AI capability will 10x in 60 days
• Build for composability, not completeness
• Ship, test, kill, repeat.

The hardest part? Letting go of the beautiful architecture you designed last month.
The best part? You're building products that actually matter today, not six months ago.

If you're a CTO or technical leader still defending your January roadmap in October... we need to talk.

The only sustainable strategy is uncomfortable adaptability.

P.S.
I love discussing tech. Feel free to reach out to me.
Meir Avimielec Davidov ( linkedin )
Founder & CEO of gliltech software