1
2 Comments

Should I start this business? Competitors monitor

Hey fellow makers,

I have had this idea in mind for quite a long time and would like to see if anyone is interested.

Imagine that I will provide you with a report every week/month showing how your competitors are doing using data from various sources. You would get an easy-to-follow report with highlighted points to consider.

Example:

  • monitor what design changes your competitor did (we can understand what new features/products your competitors have)

-monitor if there are hikes in your competitor search results

  • Monitor what ads your competitors do, what products they promote

  • monitor employee counts, what job offers are open to see where they plan to invest, who they lack

  • monitor what employees and customers say

  • get some insights from the reviews (isn't it best to learn from other mistakes?)

  • basic audit of search volumes, rankings, domain ratings, etc...

Connect various data sources to get a comprehensive picture in time.

The best part is monitoring it in the long run to understand its strategy.

What do you think? Is it a valid idea?

on September 9, 2024
  1. 1

    This could be interesting. I used to work at a company that tracked competitors product price changes so businesses could make their prices competitive. The SEO tracking aspect would especially be useful.

    1. 1

      Thanks!

      I think it can go deeper than just price monitoring, but I would need to find a client with whom I might try it :))