After joining Indie Hackers a long time ago, I'm delighted to finally launch my first side-project! It's called Scrapbook.
A little backstory: around 3 years ago I read Brian Balfour's article on becoming a customer acquisition expert (for those of you who don't know - he's a super smart growth guy and ex VP Growth at HubSpot), in which he recommended keeping a scrapbook:
(btw this article is already a couple years old and there are way better tools than Evernote for this purpose)
Brian's smart. I wanted to be like him ;) So I decided to start building my own collection of tactics.
In my daily Growth Marketer role, whenever I tested or found a tactic that could be used again in the future, I put it in my scrapbook, categorized, and described it. Over time, I collected over 250 quality tactics for every step of the funnel.
Now I'm sharing it with you as I'm convinced it will help any marketer or maker fill their idea backlog and generate more revenue for their business.
What's the problem with other tactics lists? Literally all other lists I've found on the Internet are either super basic or make it hard to find what you're looking for.
In Scrapbook, you won't find obvious tactic ideas like 'run Facebook ads' or 'launch on Product Hunt'. You can also filter them by funnel step, tag, or if they require budget or not.
Tools I used to build it: Carrd for the landing page, Gumroad for payments, Airtable as the database.
I'd appreciate any feedback from you 🙏
Kacper, maker of getscrapbook.com