Soft launch done, zero distribution. Where would you market a career fit assessment?

VIViD is a 200+ question interactive assessment that goes well beyond the usual personality tests. Instead of just telling you what "type" you are, it maps who you are against the environment you're in and flags the mismatch.

Wrong role, wrong culture, wrong manager. It generates a personalised report across nine identity and fit dimensions. It's built for people who have that nagging sense that something is off but can't quite name it.

The hero stat that keeps stopping people: 80% of employees are disengaged globally (Gallup, 2026). VIViD is built for the other 20% who actually want to understand why.

The individual audience I'm going after is people who are questioning their career fit, feeling stuck or just curious enough about themselves to do something about it. Think: the person who just handed in their notice, the one who's three years into a role that looked good on paper, or anyone who's ever Googled "why do I hate my job?"

The product is build and live and tested. I have no idea where these people congregate online outside of the obvious (Reddit, LinkedIn). So I'm asking the people who've actually figured out distribution:

Where would you go to reach this audience? Newsletters, communities, creator partnerships, niche forums? What's worked for you with a self-awareness or career-adjacent product?
If you would like to see the website https://askviv.id