Some updates + some thank you's
Time for some updates on Brand Guard. Just a quick mention - I'm still gathering people for the beta, so if you work in marketing, design, branding and you manage client's brands and want to be sure that the brand is consistent across every channel - join in app.ipsolux.com
Now - the "thank you"'s - thanks to indiahackername99. Your notes were a lot of help. First of all - the domain, the name, etc - did some slight "rebrand" so the law does not come knocking on my door, taking my old Kia Ceed away. :D
Added ToS - noted. Added a free trial for every new member after launch - a free social scan + free website scan, just to get a taste of what the app offers. All of that - thanks to your feedback.
An enormous "THANK YOU" to Tommy McGlynn and betabloom.app ! Your video was a tremendous help! Added some study points in the landing page, to outline the problem that Brand Guard actually fixes. Will definitely use your service again after launch! For everyone else - get your free review video from him and I guarantee you - you'll use the deep review, too - https://betabloom.app/clarity-consult
Now - what I'm working on. The updates will not be available in the beta test, but I'll make sure the beta testers will get the new features before everyone else.
Video scans - I got this question in Reddit. Turned out to be harder than I anticipated. For quick addition - I had to raise the prices from what I initially thought to be. So I took a different path. Considering that huge part of the social ads are video - this is a "must" for Brand Guard. How I tackled it? - ffmpeg gets a frame each second of the video (the video length will be the only limit here - 30 second videos for Starter plan, 60 second videos for Growth and 90 second videos for Agency plan). Then - a local model Florence-2 will analyze each frame, searching for "brandable" one - logos, typography, motion graphic, etc. When identifying the most brandable frames - those frames are then sent to Claude API for a scan. This way - the price stays relatively the same and we can pinpoint the exact second of the video where "brand drift" occurs. A video with no branding? - Nothing gets sent to Claude and no credits are used. Win-win.
Video voice scan - does the narration in the video actually follow the brand voice? That's easy - it will be a feature in the main scans section. The video is locally transcribed and the text is sent to Claude for review.
Tools integrations - I know that agencies and freelancers need to juggle with a lot of tools and Brand Guard will be one more. So i want to make it as easy as possible for integration. Working on some integrations with tools like ClickUp, Asana, Slack and more will follow - SMM tools like Buffer, Later, Hootsuite, Metricool, design tools like Figma and Canva and brand identity tools (for easier implementation of Brand profiles) like Frontify, Bynder and Brandfolder. Those integrations will not be available at launch, but they will be added bit by bit.
More ad channels - currently - the available channels are Instagram, Facebook, X and LinkedIn (which is disabled because their review process is tedious). Also - website. But I plan to add more - Google Ads, Microsoft Ads, Amazon Ads and, when their API is more stable - OpenAI Ads. Will add more in the future, depending on user feedback.
Well, I think that's all for now. The traction has been slow, but I genuinely think that Brand Guard could become a serios tool for brand agencies and can be used on a daily basis and most importantly - will help a lot of people in their everyday work. If not - well, nothing to do there. :)
And finally - a reminder: Sign in for the beta test at https://app.ipsolux.com/
