Sorare raises $680 million for its fantasy sports NFT game
https://techcrunch.com/2021/09/20/sorare-raises-680-million-for-its-fantasy-sports-nft-game/
Huge growth from Sorare, 100 million in revenues in 3 years. Innovative way to use NFTs for a huge market : soccer (football).
Key takeaways :
- it's "only" the serie A
- network effects are huge because of it being a video game, people share content massively on youtube, twitch etc
- partnerships with clubs (liga clubs etc) were keys to accelerate the growth
- still a young market though, other sports are not tackled yet
What's your thoughts on this massive growth ?
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