Sponsorgap Report October: Discover who's buying sponsoring and running ads

Sponsorgap Report October

I am happy to present the second edition of the SponsorGap report. In October I added new newsletters like Softwareideas, DigitalMarketer, The Daily Carnage, or TailwindWeekly to the market research. I could identify 97 companies buying ads and sponsorships in industry fields like software, design, education, or investing. What caught my attention in this report? More and more traditional universities are sponsoring their online education program, also ETF funds and niche cloud services are promoting their products.

TOP 5 Newsletters with Sponsorships

• Dense Discovery
• Morning Brew
• The Hustle
• Dribbble
• RubyWeekly

TOP 5 Companies buying Sponsorships

• AppSignal
• DataDog
• Harpoon
• Kajeet
• Validity

Here are some examples from the report:

Education Market

California State University is sponsoring the EdSurge newsletter
Kenzie is sponsoring the Dribbble newsletter
Columbia Univesity is sponsoring The GIST newsletter

Software Market

Cloud66 is sponsoring the RubyWeekly newsletter
NiceIce is sponsoring the BetaList newsletter
Blackfire is sponsoring the PycodersWeekly newsletter

Marketing Market

Powerspike is sponsoring the InfluenceWeekly newsletter
Voyage is sponsoring the MarketerHire newsletter
Ahrefs is sponsoring the MarketingExamples website

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If you want to get the whole report you can get it here for free or just become member of Sponsorgap :-)