Start the Week: Branding, The Top 3 Don'ts for Startups

A recent study by Microsoft discovered this fact: Goldfish have an attention span of 9 seconds before flicking onto the next item.

Humans now have the attention span of 8 seconds, compared to the 12 second attention span we allegedly used to possess.

One second LESS than a goldfish!

DON'T leave your prospects drowning in a sea of marketing debris.
DON'T spend too much time on website flashiness and cosmetic design.
DON'T rely on a slew of outbound emails with zero context.