I started a newsletter 3 months ago and it’s grown from 0 to 218 subscribers. My main source of growth has been through cross promotions with other newsletters with a similar audience. Although the growth is not that impressive, my engagement has been great throughout that time:
Consistent 70+% open rates
Consistent click rates of 20-30%
Landing page conversion rate of 27%
The slow, targeted approach has let me grow while keeping a really engaged audience.
I’m hoping this thread will be used for people to comment and set up cross promotions with other newsletters. Post a link with a description and your stats below, along with how best to contact you.
My newsletter is at https://pearlrunner.com
We send weekly emails with great content from around the internet you wouldn’t have found otherwise. DM me on Twitter www.twitter.com/woodworkstartup
These are great stats! In working with Mark in promoting my newsletter TimeMachiner, I've seen a real engaged audience. He's definitely doing things right!