Subscription? What are we doing wrong?
Hey all! We are a small start-up based in Cambridge, aiming to help the UK and European bee population grow by supporting small beekeepers.
We recently opened in February and our sales are growing. We have a subscription-based product as well as a 1-time purchase. We have had over 4 months several people buying, again and again, full price, but nobody is signing up for the subscription which would allow them to have a 10% discount.
Any advice on how to better promote the subscription?
