Tech Consultancy as a Productized Service
Hello IHs,
sharing Techlend's ride in the Productized Services and how everything changed: few months ago I launched a tech consulting marketplace for freelancers, and added plans only recently (50% discount launch offer).
It made completely sense, and now I will probably pivot to 100% plans with respect to one-off transactions; 3 reasons for that:
- MRR is good!
- plans are predictable, and so we can plan for freelancers' time as well
- it is much easier to acquire customers before defining their exact need: first onboard, then refine is the new motto.
Keep trying!
