Tech stack and tool chain for Product Led Growth - PLG series - #1

Researching essential tools to drive Product Led Growth I came across the following solutions that I can highly recommend to anyone:

1. “Who are your users?”
- The actions of a user must be collected, interpreted and prioritized
- Drive product improvement
- Drive alignment between what a user does and what they would like to do

Product analytics solutions: Fullstory, June, PostHog, Snowplow

2. “How can you keep more of them?”
- Need to retain users long enough to make them meaningfully profitable
- Scalable methods to reduce churn: better customer onboarding, interactive product walkthroughs and proactive assistance without human interaction
- Important to access following metrics: Average Customer Lifetime and Net Revenue Retention

In-app experiences that guide(e.g. product tour), onboard and educate: Appcues, Apty, Chameleon, Simpo, UserPilot, Userlane

3. “How can you grow your user base most effectively?
- In a product-first world, leads qualify themselves
- Product usage data reigns (e.g. frequency of use or depth of use) - but most CRMs lack these functionalites

PLG-first CRM solutions: Correlated Labs, Endgame, HeadsUp

In this PLG series I'm posting my own experience and research findings about Product Led Growth. The goal is to give back to the community, so I'm happy to tailor the posts more to my audience's needs. Just drop a comment to give feedback.

Link to next PLG post: https://www.indiehackers.com/post/essential-plg-metrics-plg-series-2-57904b1f9a