The 1000 Day Rule
I became aware of the 1000 Day Rule on the Indie Hacker Podcast with Tommy Griffith. In the podcast he basically says that often it takes 1000 days to replace your income.
So I looked it up. On TropicalMBA it says -
The 1000 Day Rule: Our basic hypothesis: you’ll be doing worse than you were at your job for 1000 days after you start your muse business.
There's a bullet point list in the article above of the different stages of the 1000 days, which I thought was interesting. Yes the post is a bit old. Yes it often refers to the marketing/ebook/affiliate type stuff, but the bullet point journey list is not far off what I experienced.
I then remembered that I posted the revenue from Ministry of Testing and it was in year 3 of proper business building that it actually replaced by proper income. Interesting :)
Obviously, this won't necessarily apply to everyone, but as a general guidance for indie hackers I think it is useful to be aware of. I often see frustrated indie hackers who are new on their journey. where they aren't see results straightaway and give up hope a bit too easily.
I'd love to hear from others if this rings true.
I find it very niche-specific. With both my brick and mortar businesses, I got there within a year.
lol, those 4HWW memes really speak to me. Thank you for sharing Rosie. I too have tried to immerse myself in entrepreneur communities to learn from others and avoid mistakes. But there's so much hype in these communities I sometimes forget that this a long journey that isn't always linear. This was a refreshing read.
Hi Rosie, I find this idea to be close to the truth. It makes a lot of persistent effort to build something valuable, and a lot of effort+time to create something profitable. It's even slower when you're side-hustling. So to make it through, you must enjoy the process itself, not the outcomes.
Thanks for the shout Rosie!
Enjoyed the podcast and took notes! I brought in a CEO/cofounder later on in my business too, so there's lots I could relate to there.