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The 3 Quarterly Business Review Examples

If you are wondering what is QBR?

QBRs are a CSM’s chance to showcase how their product has met the customer’s KPIs. Plus an opportunity to present the future planning to get a customer’s feedback and sow the seeds for renewal and / or upsell.

However, there are several different types of QBRs. Each type of QBR has a specific purpose and timeline. How do you know which type of QBR should be conducted when? We have you covered.

There are primarily 3 Quarterly Business Review examples.

  1. Based on Customer Lifecycle Stage
    Depending on which stage the customer is at, they have different requirements, perspectives and expectations.

Different Quarterly Business Reviews are conducted based on what tasks/milestones the customer has achieved and the exact stage the customer is at. Just like-

Onboarding Business Review
Pre/ Post Renewal Business Review
Suggested read: How to increase the SaaS renewal rate for a recurring revenue business

  1. Based on the frequency of reviews
    A common question that arises is how often should a business review be conducted. That depends on the business’ specific requirements, but following are the business reviews that are conducted in a periodic manner as their name suggests.

For example* MBR, QBR, ABR
Suggested Read: The Ultimate Guide to QBR

  1. Review based on personnel
    In this type of QBR, the business review mandates the presence of certain individuals.

Which one of the above is the perfect QBR?
The answer is that the perfect QBR varies based on what stage the customer is at, what the requirement of the customer is and several other variables. After onboarding, OBR will be the perfect review while after a quarter, QBR will be the most beneficial.

Make sure you conduct business reviews to drive actual benefits and not for ticking another box off.

The various quarterly business review examples that I have given are for reference. Make sure you conduct the right type of review at the right time. That will give the customer success team enough time to work on the feedback and will eventually lead to MRR retention and growth.

To know more about how to increase customer retention, check out customersuccessbox.com.

Suggested Read: How to conduct QBR remotely

This blog was originally published in https://customersuccessbox.com/blog/three-quarterly-business-review-examples/

posted to Icon for group Software as a Service
Software as a Service
on February 15, 2022
  1. 1

    https://outsourcecustomersupport.com/teledirect-review/ has grown from one to 12 people within the last year, providing high-quality service. The team is responsive and incredibly easy to work with. They receive consistently positive feedback and have reduced the number of errors made by the customer service reps.

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