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The dead horse framework - How to evaluate the potential of a startup

Some horses ( businesses ) are better than others. The horses that end up growing a horn and pooping 🌈. rainbows share a strong combination of 5 key business fundamentals: Strong need, Favourable market, Scalability, Control, and Defensibility. The ones that don’t - don’t ☹️.

submitted this link on July 12, 2023
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