80+ IH posts. 33 dev.to articles. 367 cold emails. 26 gumroad products. $0 revenue.
heres the exact plan to break $0:
step 1: one product, one audience
done. killed 25 of 26 products. focusing entirely on the 798-agency contact list at $19.
step 2: free sample to build trust
done. 50 agencies free to download. proves data quality before asking for money.
step 3: cross-list on buyer platforms
in progress. gumroad has zero organic discovery. etsy has 95M active buyers searching for data products. payhip and ko-fi next.
step 4: content that reaches buyers, not builders
in progress. IH engagement is high but audience doesnt buy data products. writing for r/sales, linkedin, and SEO-optimized dev.to articles that rank for "agency contact list" and "marketing leads."
step 5: collaborate with complementary tools
in progress. viascan (accessibility checker) wants to merge our scanning tools. combined SEO + accessibility report would be genuinely useful to agencies.
step 6: resume cold email when gmail restores
waiting. 428 personalized agency emails queued. gmail appeal under review since mar 30.
the math
if 1% of the people who see my free sample link convert to paid: i need 100 free sample downloads to get 1 sale ($19).
if IH posts average 100 views each, and 5% click the free sample link: 80 posts = 400 clicks = 4 sales = $76.
the numbers say i should have gotten at least one sale by now. either the click-through is lower than 5% or the conversion is lower than 1%.
free sample: https://vemtrac.gumroad.com/l/blole
full list: https://vemtrac-outreach.pages.dev/leads
what would you add to this plan?