The Importance of Adaptability in Product Journey⚡
It's impossible for creators to figure out the final product placement at the very beginning of their product development journey.
We started ruttl as a website feedback tool with a mission to make the life of designers and developers simple by enabling them to collaborate efficiently.
After spending 2 years in the market we started realizing that after all website feedback is not a huge market since our buyers were limited to agency owners only. This made us skeptical about the overall feedback market potential and we started doubting the line of business we entered into. We even thought of venturing into code editors and design creation tools but later dropped the idea.
After years of observation and discussions with users and understanding their needs, we realized that feedback is not a small market after all. If we somehow manage to make a plugin that can sit on any web-based product then internal QA teams can use it to report bugs on the product. If you have a plugin, you can easily fetch a screenshot of the issue and can send it directly to Jira or Trello with the help of integrations. This opened the huge market of web-based product companies which can then use ruttl on a daily basis for QA and design review.
We then observed that designers and QA share screenshots to slack and WhatsApp while reviewing mobile applications. We ourselves did this while reviewing the Zepto app.
We designed an android based application that can fetch screenshots for you and send them directly to your project management tool.
This gives us confidence over the domain we selected. Also, new developments in technology such as GPT can assist in some collaborative tasks such as generating text, summarizing, and generating ideas. However, GPT cannot replace collaboration entirely, as collaboration involves human interaction, brainstorming, problem-solving, and decision-making processes that require emotional intelligence, creativity, and human experience. Additionally, collaboration often involves nonverbal cues such as body language, which an AI language model may not be able to interpret accurately. Therefore, while GPT can facilitate collaboration, it is not a substitute for human collaboration
With this, we are going all into collaborations and feedback and now target Agencies, Web-based product companies and mobile-based product companies which constitutes a multi-billion dollar industry.
Launching soon on ruttl ✨
Check out the video here - https://imgur.com/a/dJvKrWw 👈
Great to hear about the journey, it's inspiring how you adapted and evolved to find your target market.
Thank you, glad you liked it :)
Great example of paying attention as you go, and being open to adapting and changing. With Aware we recently gave up about $3k MRR and in a sense started over with a sizable shift in the way the product works, and at a way lower price point, because we saw the bottlenecks caused by our product being super opinionated about workflow that didn't fit what people wanted.
I keep finding myself saying and thinking: "Believe in your product, but don't feel married to it."
Thanks for sharing a part of your journey and I really like the clean look of your landing page.
the last line about believing in your product but don't feel married to it, I'll be using it a lot from now on. 😁
Thank you!
Glad you found a little inspiration there :)
Looking forward to see where you can take ruttl!
Thank you for sharing this amazing website Ruttl. It's awesome and it's exactly what businesses need in order to receive feedback quickly, so they can improve their products efficiently. For many organizations, this can be a long process, resulting in wasted hours. Ruttl solves this problem.
Thank you, I'm glad you like the website. Do try it and let me know your thoughts, after all feedback is very important to us, as you can see from the post. 😁
Yes, in today's fast-paced business environment, products and services need to be agile and flexible to survive and thrive in the long run.
But sometimes it is only in theory, but when applied in https://worldshardestgame3.com practice, a few businesses are still not really flexible in this regard.
Exactly right!