Marketing and sales is one of the most complicated things I ever come across. Not just executing it hard, knowing if the strategy will work or not is also very difficult. The most difficult is how we exactly calculate the effectiveness of it ?
That why we need the funnels. Sales funnels and marketing funnel. Jordan Belfort is expert in sales funnels and Russell Branson is on marketing funnel. I just finish watching the podcast between these two and there is so much to learn.
One thing that very important that I learnt, that all new entrepreneurs like me can take note is the important of having system. These funnels is basically are system to marketing and sales. What this system help you is to solve all the above problem and enable transfer of knowledge to new employee.
If you want to learn more about these make sure to read the Traffic Secret by Russell Branson and Straight Line Selling by Jordan Belfort.
but
One question that I have in mind is does is applicable to new starting business ? Do small business need these funnels ?
What you guys think ?