The Journey of Marketsy: A Developer’s Leap into Entrepreneurship
Jakob here 🖐
In my newsletter Fake Mayo I share weekly stories (interviews) of how founders got their first customers.
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This story is about Alexey Kramin. He is the co-founder of Market.ai. A platform that helps you wrap your knowledge into courses with AI and monetize it.
- Launched September 2023
- 2500 new accounts created during the first month
- Currently 550-1000 new registration monthly
Alexey founded Marketsy.ai to help creators launch and monetize online storefronts easily. With a background in full-stack development and a dream of starting his own venture, Alexey pivoted from developer to full-time marketer in 2022.
Marketsy.ai helps creators set up digital product storefronts using AI to streamline the process. After a Product Hunt launch on September 1, 2023, the platform quickly gained traction, signing up over 3,000 users, 100 of whom became paying customers. The business offers two subscription tiers with flexible add-ons, eschewing the traditional revenue-cut model.
Alexey’s marketing approach includes social media, affiliate partnerships, and free tools for creators. Despite challenges in reaching the ideal audience, Marketsy.ai now attracts around 5,000 monthly visitors and 50 trial subscriptions.
With a focus on further niching down and optimizing feedback channels, Alexey is excited to expand Marketsy.ai’s reach and impact in the crowded digital products space.
Read the full story
https://www.fakemayo.com/p/alexeys-journey-building-a-digital-commerce-tool-for-educators
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