🧮The math behind viral marketing & growth

Thanks for sharing it. We have built a schedule automation platform - zcal.co, which is a Free calendly alternative with social effects built into it. We have added a viral marketing loop through our branding on the scheduling link page that every sender (existing users) sends to a recipient to pick up attention from the new users. Another aspect of this loop comes into effect when a recipient selects a date/time, we promote again thru a sign-up button on the confirmation page at the last. This has helped us get a great traction from day 1.

Are you using viral marketing as part of your customer acquisition strategy? Let me know how in the comments! Would love to learn from others!