Do you make business decisions after analyzing your data, or do you just go with your gut?
Online, there's a lot of talk about making data-driven decisions.
The reality on ground is that not many business owners know the benefit of data analysis in ecommerce experimentation.
Here are a few;
Business growth.
Personalization.
Customer acquisition and retention.
Manage your inventory better.
Analyze customer behavior.
To get a better understanding of these benefits, see our recent blog, where we went into many details.
https://www.invespcro.com/blog/the-role-of-data-analysis-in-e-commerce-experimentation/
If you analyze your online store's data and it's part of your decision-making process for your business, leave a comment.
If you've got any questions, feel free to ask.
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