March 26, 2019

The "Rule of Thumb" for Startups

I know each startup if is different, but I’ve been wondering what are some good and realistic „numbers” all startups should aim to. Like, we know that:

  • 50% is considered good for landing’s page bounce rate (when 10% is rather impossible, and 90%+ is bad).
  • Good growth rate starts from 5-10%/MM.
  • Average LTV for SaaS (should be X time better than acquisition cost)
  • etc.

Hope you got the point.

Is there such list somewhere?

  1. 1

    I am not sure I have seen a list such as this but this is a great initiative.

  2. 1

    I thought this podcast episode did a good attempt at answering some of these: https://www.startupsfortherestofus.com/episodes/episode-434-saas-kpis-you-should-focus-on-from-day-1