The smaller the niche, the more painful the problem usually is.

I work with founders on content, so I get to see a lot of niche SaaS products before they become widely known.

One that recently caught my attention is LorePanic (https://lorepanic.com), an AI assistant built specifically for tabletop RPG Game Masters.

What I found interesting wasn't the AI—it was the focus.

Instead of trying to be another general-purpose chatbot, it's designed to solve very specific problems for GMs: searching campaign notes, looking up rules across uploaded PDFs, remembering NPCs and locations, and even generating session recaps from live play.

It reminded me of something I've noticed across SaaS:

The best AI products often aren't the ones with the biggest audience—they're the ones solving the most painful workflow for a specific community.

A Game Master doesn't need AI to write an entire campaign.

They need answers like:

• "Who gave the party this quest?"

• "Where did they last meet this NPC?"

• "What page explains this spell?"

That's a much more compelling use case than a generic chatbot.

I think we're going to see more founders win by building vertical AI instead of "AI for everyone."

If you're building a niche product, I'd love to hear:

Has focusing on a specific audience helped you get better customer feedback and faster product iterations?