The Story Behind Cutria

Cutria started by solving a real problem for a friend. He works as a scriptwriter at a marketing agency, and his biggest daily headache was communicating his vision to video editors and motion designers. They literally had to sit side-by-side for hours just to sync the script with the video timeline.

I built a simple web app for him to outline scenes and set approximate durations. It started as a basic vertical notepad. But soon, he asked for asset uploads, and then requested separate workspaces to manage different clients and teams. Once I saw how much time it saved his agency and how heavily they relied on it, I realized this was a widespread problem for all video creators. I decided to polish the app, build a proper architecture, and turn it into a full-fledged SaaS. That’s how Cutria was born.