This company is taking the ad-based revenue model IRL.

They are offering their product (boxed and canned spring water) for free, instead making money by selling ad space on the packaging itself.

According to their website "FreeWater is an innovative advertising platform that utilizes premium spring water as a new type of advertising medium while prioritizing philanthropy and sustainability. Ten cents from each beverage is donated to charity to build water wells for people in need. We only need 10% of Americans to choose FreeWater so we can solve the global water crisis permanently."

Advertisers can:

Use QR Codes
to connect anything on the internet, such as websites, coupons, and videos

Choose a Distribution Model
if you want us to distribute it in Austin or ship it anywhere in the lower 48 states

Sell or Freely Distribute
ad supported FreeWater in aluminum bottles and paper cartons

Subsidize or Cover the Entire Cost by Sharing the Ad Space
with non-competing brands

What do you think of this?