Social Entrepreneurship July 3, 2020

Those 4 companies are changing about yours?

Leo Nagano @Leo

Even if you are not into social entrepreneurship, worth knowing more about. Why?

• Social enterprises must be high-profitable. Profits are used to change lives
• Success ≠ Profit
• They always solve an existing problem, affecting many lives.
• Community-first products


1/ Love you Melon

Online apparel brand. Mission is to give a hat to every child battling cancer
Love your melon


Founder was on vacation in Argentina.

He met a volunteer working for an organisation providing shoes to children in need. He then visited several villages with the group.

Back to the United States, he founded the business.


3/ Playmob

Jude Ower started running in-game fundraisers.

Then, changed to develop playable-ads, tackling global issues, in mobile games. For example, through Pokemon Go, they mobilised 68 beach clean ups.

This gaming-for-good company works with the likes of EA, Rovio, Niantic.

4/ Olio

When moving back to the UK, Tessa Clarke noticed some fruits and yogurts in the fridge.

She tried at any cost to give them to someone. Neighbours? She didn’t know them.

"Why isn’t there an app where I can share this food?"

Back to the UK, she told the idea to Saasha Celestial-One. 1 hour later, name and plan are defined


Is your company making impact in lives?

  1. 2

    I gotta be honest I don't see giving beanies to kids with cancer very valuable.

    I support the cause, just the execution seems off. The make a wish foundation seems more in line with what kids would want.

    1. 2

      Just guessing here but think it’s related with self-esteem.

  2. 1

    The best thing about running a social startup is uncovering stories like these. Never gets old :)

    1. 1

      What a story. Such an incredible feeling to be able to help people! Congrats in your journey

  3. 1

    I hope I'm able to help save a life one day! Every now and then a freak accident happens in aviation and for a while no one seems to notice an aircraft had crashed. It's my goal to cut the response time in these situations from hours back to minutes.

    It's not something which should be relied on because it's an absolute last ditch effort in improving an already bad situation, but if it is able to save a life one day I'd be happy about the effort I put in.

    1. 1

      It's my goal to cut the response time in these situations from hours back to minutes.

      How would you do that? Sorry if that’s a naive question, but I have no idea...

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        Last year two people I knew have died from an accident just minutes after departure. 7 hours later people were worried and notified search and rescue services. 6 hours after this they were found.

        Due to the nature of the product I'm building I get to deal with lots of flight information. Because of this I was able to localize the crash location within five minutes after I heard about the accident. Based on that experience I believe it should be possible to develop a flight following algorithm which will let a human know when terrain impact is suspected, so that S&R services can be notified in a timely manner. By providing as much relevant data as possible the search area can be drastically reduced in order to increase the changes of survival.

        1. 1

          Don’t know If that helps but have you heard of what3words?

          We have assigned each 3m square in the world a unique 3 word address that will never change.

          For example ///filled.count.soap marks the exact entrance to what3words’ London headquarters.

          1. 1

            Looks interesting, though I'm not sure whether dependence on an external tool will help communications in tense situations like these. I think actual coordinates or references to nearby landmarks are much more valuable, even though they are more difficult to communicate.