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5 Comments

Tips on improving landing page conversion

Hey everyone!

I'm looking for some tips on improving conversions on my landing page. I'm working on https://commotion.page, a simple form tool that connects with Notion. I'm struggling a bit to get people to sign up once they get on the page, and I was wondering if I'm properly communicating the following points:

  1. What it even is
  2. How easy/hard it would be to set it up
  3. That it's freemium with a paid upgrade

I think I've been thinking about it so much that it's hard to have a fresh view of it. Would love any feedback, thank you!

on September 30, 2021
  1. 2

    I think it's really clear what your product does, so that's good news. The copy is straightforward and the animations are excellent.

    The glaring issue I see is the site looks really cheap/untrustworthy.

    • Blog is empty. (ditch it until you have a handful of posts)
    • There's zero effort put into design–logo looks like it was done in 5 minutes, no color palette, and default font. (grab a template or something, logo will be fine if everything else is looks good)
    • It's on a .page domain, which is not a huge deal, but a bit sketch with everything else. (get a .com or maybe a .io since you're focus is on tech savvy folks)

    All this stuff adds up to people not trusting you with their info (freemium or not) as well as not trusting the project will be around for long.

    1. 1

      Appreciate the feedback Wade! I'm happy the copy was clear (animations took forever haha), and from your comment it seems worth it to invest in a landing page template.

  2. 1

    Put a call to action on the above the fold area that says
    "TRY IT NOW"
    then remove the paywall and let people create 1 (or more) forms for free so they can actually test it out

    Good luck!

    1. 1

      Thanks for the input! We're a freemium product, so currently we have a free plan that allows for unlimited forms so people can try us out as long as they like! I'll try to make that more clear in the copy.

  3. 1

    When I clicked on the link in Chrome, it gives a privacy error.

    That's a big issue right there.