Took me 4 years: finally hit $1K MRR

I know some are thinking I should have switched to something that grows quicker: "In 20 years you might have a decent salary"

True, but that's exactly what I did:
I chased other shiny projects, only to realize getting the "small" traction I had was really hard to replicate or reach again. Meanwhile, without much effort it slowly grew by itself.

I was afraid to even touch it because I thought I might ruin it.

What changed my mind?

My newer work was "advanced". Better design, better branding, better product.

Every important metric disagreed

It's tough to recognize when you're placing your efforts in the wrong buckets. You can see it clear as day after the fact, but in the moment you can only imagine what will happen.

What's the plan?

The majority of my income still comes from freelance web design. But I'm using the $1K MRR to block out my mornings. Now I can dedicate a bunch of hours daily to push my side-project to the next level.

Leading up to 2022, I have been completely focused on improving my conversion rate. Big updates to my home and pricing pages have led to some nice signs.

Now I'm testing out marketing tactics, starting with email.

I still have an uphill battle. But, it's less uphill than my other ideas.