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Traffic, but barely any paid conversions..

For context, I've launched hotreachai.com 10 days ago. It's an AI tool to generate first lines for cold outreach using LinkedIn data.

I listed the tool on some tools directories and have gotten low, but steady traffic from them. However, it seems not a lot of people are willing to pay for it.

I reworked the landing page and the sign ups conversion increased dramatically. Over a 100 sign ups, Google Analytics shows 775 visitors. The value is now clearly shown in the new landing page.

However, the paid conversion is lagging wayyy behind. Any thoughts what might be missing? The jobs to generate the first lines are async, maybe I should add transactional emails once the first lines are done? What do you guys think?

on January 30, 2023