Trying to explain my product to non-developers

Here is my question... surely only devs would want to use something like this? Since they wrote the website in the first place. Why not focus your marketing on them ?

Hi Teodor,

I'm sending you few suggestions for copy improvements I've seen on the second page. 😄
https://cowrite.me/v/75640965-3539-4d6b-890c-584191daf744

The View Demo button gives me a 404

https://www.appwraps.com/ecommerce looks good to me.

Hi @tdermendjiev !

I could absolutely be one of your costumers.

I felt it would be better to give you a feedback on video so I did this 4min Loom video giving my POV on these three pages.

https://www.loom.com/share/95282cf30fba4e078361b4d6cbbd60b9

Let me know if it was useful :)

LT;DR :

the second landing page is not perfect but great
the third is too marketing BS
the first is either too specific or not specific enough depending on the persona you are targeting.

Isn't the first thing they do is:

1. embedded the website into a webview
2. write services to access native APIs from webview (like https://developer.android.com/reference/android/webkit/WebView#addJavascriptInterface(java.lang.Object, java.lang.String))

Isn't there plenty of platforms that you just need to write web app and automatically converts to cross-platform? The challenge would be calling native api? Flutter does this no? xamarin or the new .net MAUI does this as well.

I may have missed this, but do you have an example that someone can download from the app store? I think it would be great to see an existing web app and what the end result from your service would look like

I think the 2nd one is perfect if you were to target the non technical people. The 3rd one is oversimplified and majority of the content in the 3rd one is repititive (same as mentioned in the 2nd one), and since the 2nd one is pretty understandable for layman that works better than the last one. However if you think the picture representation in the 3rd one may help people better understand the product try bringing that in the 2nd site under some section like how it works and that would be perfect. I prefer 2nd one both in terms of design and the way it is presented not so simplified like the 3rd one yet professional and understandable.

And in specific about the 2nd one here s something I think, I doubt the effectiveness of few content you have in 2nd one even without which your product is perfectly understandable. I feel maybe the engagement section below the features section and the updates content below the former need not be that elaborative, I beg to differ though. Iamnt sure though if iam feeling this since I viewed your site in my smartphone but I feel that this kinda makes the site keep on scrolling a bit more even without saying anything specifically different about the product offerings. Maybe you can try bringing them in the feature try accomodate them or try a different presentation(if accomodating in features won't be good) like maybe with some different type of presenting than listing them one by one one below another.

Yours is a great product, would love to try this btw.
Best wishes for this initiative of yours.

Cheers,
Good luck