Updated MVP landing page to a more polished one, thoughts?

It’s been several months since the public launch and I finally got some time to revamp our landing page. The earlier one I had was much more minimal in terms of design and content, with this new one I want to spice things up. There is lot more going on, but I hope it doesn’t distract visitors from the key elements of the page.

Here is the grand reveal https://changes.page

Main feedback I’m looking for:

Is the messaging clear? What & Why.
Is it too less or too much (unlikely)?
Anything else I should consider for a product going from 0 to 1.

Thanks I’m advance.

Arjun Komath

posted to

Landing Page Feedback

on January 31, 2023

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2
I love the page!

3 small improvents I would suggest:
- Increasing the font size for the desktop a little. It'd improve the readability. The mobile size is perfect.
- Instead of "Get started", using something more specific, e.g. "Start 14-day trial" or "Create free account". So it's more clear what I'm signing up for. The same I would suggest for the signup page.
- In the "Everything you need" section, putting the feature title and description on separate lines. E.g., "White-label" is one line, "Use your custom domain and branding to customize your page." is under it on the separate line.
Good luck with the building!
krvrbova

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3 years ago
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  Thank you, I've already made few changes based on your advice.
  
  arjunkomath
  
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  3 years ago
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    Perfect! 👍
    
    krvrbova
    
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    3 years ago
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Howdy @arjunkomath

TL;DR ⭐️
1. The landing page looks fantastic (so does the app, I tried it out)
2. Work on messaging
3. Improve the CTA
BREAKDOWN 🎯

Headline
Improve the Headline to speak to the unique benefit of Changes

Image
The screenshot is going off the page too much. We want to see more of the actual changelog screenshot, not the browser

CTA button.
The primary CTA button should be "Get started - 14-day free trial". Add small text below that says "No credit card required"

Target Audience
Who is the target audience? Name them. "Changes is perfect for SaaS, example, example". You want visitors to read the list and identify with one of them.

Video
Must have an Explainer Video. (Make a good video using the real product. Do not use cartoons or whiteboard drawing styles)

Logo Farm
What brands use Changes? Any logos are better than no logos.

Testimonials & Ratings
Get testimonial quotes ASAP.

Pricing
Move the pricing content to the bottom of the Homepage. The site is small enough right now that a dedicated Pricing page is not needed.

Demo
Eat your own dog food. Make Changes changelog a central piece of content on the site.

FAQs
The FAQs need expansion. When there are so few FAQs and the questions and answers are only 1 sentence it makes me think there is way more stuff I need to know that was overlooked.

Letter Spacing
Get rid of the negative letter-spacing on the Headlines. The text is too tight.

There's always so much more to say and due but this is a great start, congrats!

👏
calebsylvest

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3 years ago
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  Thank you, that's very detailed and insightful. I've started addressing some of you comments.
  
  arjunkomath
  
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  3 years ago
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