
90% of an initial impression about a product is based on color alone.
So in the era of AI generated websites, we cannot be oblivious to color choices.
Consider this:
The Color Red is perhaps the most culturally variable color.
Western Interpretations
In Western countries like France or the United States, red often evokes:
•Passion and romance (Valentine's Day)
•Festivity and joy (Christmas celebrations)
In China, red carries profoundly different associations:
•Prosperity and good fortune
•Celebration and joy (particularly during Lunar New Year)
•Marriage and family happiness
This explains why red saturates Chinese advertising and is prominently featured during important cultural events.
Indian Context
In India, red takes on yet another set of meanings:
• Purity and divinity (used extensively in religious ceremonies)
• Marriage and commitment (traditional bridal attire)
• Fertility and life
I dive deeper into the matter in this YT video: https://www.youtube.com/watch?v=vFYpPlnGk0Q