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6 Comments

Very high open rate but no clicks

On Sunday I sent out the first email for my newsletter, the open rate is so high but click through rate is so low. I'm not sure why?
You can see here the first email.

Couple points for context:

  • landing page here
  • I have 76 subs and no one unsubscribed after my first email
  • This is the first email I send after I started promoting the landing page (I didn't send out any welcome emails or confirmations)
  • Nobody fill the survey in the email

Any thoughts on this and how I can improve it?

on June 9, 2020
  1. 1

    Hey Jamal. I think you landing page is not very appealing. There are many templates you can use for your newsletter landing page. Try out one of these:

    For more content: https://gum.co/eiWEdR
    For a simple message (what your site is doing, but better): https://gum.co/jWqzZ
    For a more elegant approach: https://gum.co/jofXTx
    For a modern and simple approach: https://gum.co/CqlLdt

  2. 1

    Great subject with too many links

    1. 1

      @sillycube how would you do it when you need to share this many links?

      1. 2

        Prioritize over your core CTA. If you care about clicks, what is the link you care about most?

        Leave this click in the email and put the others into a landing page / spreadsheet / airtable / etc

  3. 1

    This comment was deleted 3 years ago

    1. 1

      Thank @jkristobans this is really helpful!
      I will try to follow your advice in my next email. will also try to make it more personal to build relationship/trust