For a while I read the zero as "nobody wants this." Then I did the arithmetic.
Last 7 days: 8 views. This month: 45. Yesterday: 2. I've also tested the signup form enough times that some of those views are mine.
If 1 in 20 visitors joined, 45 views would get you about two signups. Zero is what you'd expect from that traffic whether the product is good or not. It's a sample too small to say anything.
What I have checked: the form works. The broken privacy link and the wrong canonical domain are fixed and deployed.
The one product update is that the agent can now take several steps from a single prompt instead of one action.
Here's my open decision. Nobody can try the product yet, so the page asks people to join a waitlist for something they can't see. Would a 30-second screen recording of the agent doing a multi-step task get you to sign up, or is a form enough?
Your arithmetic is right: 45 views can't tell you anything, positive or negative. To your question: yes, the recording. A form asks people to trust a promise; a 30-second clip of the agent finishing one real multi-step task shows the promise. Pick the task your ideal user does most often and put the clip right above the form.
Since traffic won't give you a verdict for a while, you can get a demand signal that doesn't depend on it: look at who already sells something close to your agent, what they charge on their pricing pages, and whether they pay to advertise (the Meta Ad Library is free and shows active Facebook/Instagram ads). Competitors spending on ads for months is a decent sign buyers exist. Then aim your next 200 visits at one place where those buyers already hang out, instead of spreading them thin.
At this sample size, I’d pause conversion optimisation and recruit 5–10 target users manually for live walkthroughs. Their questions and willingness to book a second session will give you a stronger signal than waitlist conversion—and reveal which exact task the demo should feature.
Agree it isn't a verdict. At 45 views, even a strong 5% conversion rate predicts about two signups, so zero is well inside the noise. One thing that helped me at the same stage: track one step before the signup (did they scroll to the form, did they play the demo). That gives you a signal you can read with dozens of visitors instead of thousands. And if you make the video, put it before the form, not after it. Most people never reach the bottom of the page.
Yes to the recording, and put it above the form, not below. A waitlist for something people can't see asks for trust; 30 seconds of the agent doing a multi-step task pays that trust up front. Keep the headline to the outcome of that task, and make the form one email field. If you don't want to spend time editing it, I make short product demo videos and pages (folista.com/u/elven) and could turn a raw screen capture into a 30-sec demo plus an updated hero in 48h, USD 120.
Your arithmetic is right, and it cuts both ways: at 45 views the page can't tell you anything, so the page isn't the thing to optimise yet. Traffic is.
On the recording: yes, but make it specific. A 30-second clip of the agent doing one task your visitor already does by hand every week beats a general multi-step demo. People join waitlists for their problem, not for a capability. Put that task in the headline and the clip right under it.
Two cheap things on the traffic side:
Which task does the agent do best right now?