We Analyzed Facebook Video Ads That Generated $10M+. Here’s What We Learned

We've found that for most (if not all) eCommerce businesses creating Facebook ads - the main needle mover will be your creatives.

So, for the last ~2 months, we decided to intensely zoom in on our creatives behind winning ads.

After sitting down with our video, influencer marketing, and ad buyer teams, analyzing our approach to creatives, successful video ads, documenting what worked and what didn’t - we decided to give it all away.

In the article, we reveal our insights:

💡 4 Major lessons learned analyzing highly success video ads (breaking down the ads + industry)
💡 Our approach to videos, based on 5+ creative angles to dominate the video format
💡 The perfect video ad checklist to make sure you’re hitting all the right notes (including: the copy, video footage, logo, text, and headline)
💡 Facebook video ad specs and all the technical details you need to know
💡 30+ general video ad tips for 2020 you can start applying to your ads today
💡 And more

You’ll come out with a lot of notes, an updated swipe folder full of up-to-date Facebook creatives that convert, and a new perspective on video ads.

Read the full article here: https://sugatan.io/facebook-video-ads/