We got 100 sign ups in 2 weeks. How should we engage users?

I think is time to start the very intense process of contacting each and every one of the 100, and onboard them step-by-step until they're using the tool fully. Email first, phone if they don't reply :)

That will show you what you can improve with the onboarding for the next 100.

The tool looks great! I have my doubts about the pricing, but that's surely something that you can experiment with time.

"We also were able to gather feedback about our pricing model and product roadmap."

Awesome - one suggestion I have is to set-up from the start a central repository for all of your customer feedback. This could be something a simple as a Google Sheet shared with your co-founder or you could opt for a dedicated tool like Noora - we even have a special bootstrapped price of $9/month.

With a dedicated tool you'll also be able to:

• Easily snapshot feedback from e-mails, support tickets and more via a Chrome extension.
• Enrich the data with user & company data. This one is super important so that you can decipher which feedback is coming from the most valuable users to your revenue growth.
• Allow users to add feedback themselves and vote on each others ideas
• Share your product roadmap publicly (keep your users in the loop with what is new in your product).
• Send Product-Market fit surveys later on to the users who come back and use your product over a two week period.

The key with feedback from your customers is not to say yes to every request. You should instead build up a repository of feedback and identify trends. This is why it can be really valuable to collect everything in one place, so that after 1-2 months you can see if there are trends.

I'm happy to share examples on a short call with anyone of how we work internally with feedback too if anyone wants some inspiration.

Hi Sai Arora!

First of all, Congrats on the successful launch and gaining initial 100 users. Before looking at how to increase engagement, you need to analyze who these 100 users are? Are they your specific target audience, where did you acquire them from?

To increase engagement, you need to have a proper onboarding journey. Once they are registered, send them a detailed welcome email with a video walkthrough of your product. If you can segment your non-active users, then send them a follow-up by inviting them to have a one-on-one demo session with you.

The next follow-up should be asking them politely what's stopping them from using this.

For those users who are actually using the app, make it easy for them to provide feedback. Don't expect them to join your Slack channel alone, give them multiple options, so that they can provide feedback at their convenience.

Try to reward those who provide valuable feedback. Hope this helps.

A few quick things you could try:

• Try putting together an email newsletter, content via social & on the site that both introduces you & your team to the users in a personal way, while also explaining how the users can actually use the product & make it part of their every day work flow!
• Create a good onboarding / tutorial flow that walks them through starting a simple knowledge base article that's useful to just about everyone (think contact list, basic meeting agendas, tech stack documentation, etc for their internal team).
• Create a way for the users to submit ideas for new features that could be helpful to them!
• Do some outreach to individual customers (not a mass email blast) offering to answer any questions they have, while asking how they plan to use the product. (This doesn't scale, but reaching out to 5 users/day wouldn't take too long). Make it personal! Look them up on LinkedIn & put something in the outreach that is unique to them.
• Build features that make it easy for users to invite others, & find ways to prompt them to do so. Getting their team on board is going to be more effective than just hoping an individual takes it upon themselves to set everything up
  I am happy to help if you have any questions or need someone to help you get started!

An idea that isn't exactly scalable but could be very good for your first batch of customers an upping the engagement.

Try sending them a personalized video within a day or two of them signing up.

Can just be 60 seconds, use their name, introduce yourself and let them know you're excited they signed up and you're available for any support they need or questions they have.

Pretty sure Loom has a free account that you can use for this.

Cheers,
Jordan