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We have curated best Sales Resources for B2B or Enterprise Startups

Hey everyone,

I was searching for how to do sales as a startup. This is hard especially B2B or Enterprise startups. I had hard times finding great resources but after hours spent on forums, youtube and startup blogs, I curated a list of resources about Sales but especially for B2B startups.

I want to emphasize my 2 takeaways before sharing the list,

  • Good salespeople are good listeners. They are not the stereotypical “Alpha Maleish” ashtrays who pitches all the time, instead they listen to their customers very carefully and address the pitfalls they find. This allows them to reposition their value proposition according to their users' problem.

  • Good sales people never talk about the users problem, instead they talk about the opportunities in front of them. The main reason for not talking about problems is people go into defense mode when you do it. They start thinking and eventually telling, they don’t execute like this so they don’t need to worry about this problem, they are different and that’s not them. We both know most of the time that’s not true but most of the clients don’t know this.

We have curated this list for Jooseph, which is basically a place where you can find great resources and collections about topics from the entire web.  Basically a playlist for learning.

Here’s the list, I hope it helps;

  1. https://blog.ycombinator.com/sales-advice-for-technical-founders/
  2. https://a16z.com/2019/01/30/enterprise-sales-levine-leslie-vets-valley/
  3. https://www.youtube.com/watch?v=sbn1a20jb5e
  4. https://medium.com/the-mission/the-greatest-sales-deck-ive-ever-seen-4f4ef3391ba0
  5. https://a16z.com/2019/07/17/16-sales-contract-clauses-to-balance-risk-and-reward/
  6. http://www.spencerfry.com/building-for-the-enterprise
  7. https://www.youtube.com/watch?v=xzi4ktjg-le
  8. https://firstround.com/review/this-sales-plan-moves-the-needle-on-every-success-metric/
  9. https://learn.marsdd.com/article/startups-and-sales-promotions-your-efforts-to-boost-sales/
  10. https://www.saastr.com/the-one-secret-tip-to-hiring-a-great-sales-rep/
  11. https://blog.ycombinator.com/enterprise-sales-for-hackers/
  12. https://blog.ycombinator.com/big-deals/
  13. https://www.youtube.com/watch?v=jwxlo9gy_k4
  14. https://a16z.com/2018/10/19/when-sales-isnt-just-selling-advice-for-founders-in-early-markets/
  15. https://firstround.com/review/our-6-must-reads-on-pricing-a-product/

You can found more curated lists and hand picked resources about Startups and Entrepreneurship on Jooseph

on May 13, 2020