Aha-Moment
Knowing what user behavior leads to higher retention or conversion is crucial in creating a product with high user engagement.
Your goal is to know exactly what moment your users get the unique benefit of an app or website. This is called the aha-moment.
Once you know this, you can optimize your app or website's onboarding flow so that a larger percentage of users will become engaged.
A few examples of Aha-Moments:
- 10 friends added in the first 7 days.
- Listening to 10 songs in the first 2 hours.
- Sending 15 messages in the first 3 days.
This Template only needs one input and can automatically uncover your Aha-Moment; what is the conversion action you want to optimize for?
stormly.com
My problem is, how do I know if a user's "aha" moment (that I assume it is) is the REAL aha moment? The only option I see here is to observe them/interview them.