We launched Dogfluence 🐶

Hi,

Last week @tjeerd an I have launched Dogfluence. A influencer platform but with the dog world as its niche.

How does it work?

Brands can organize campaigns for example:

https://dogfluence.com/campaigns/snuffelbox/holiday-box-campaign

Dogfluencers can register and promote the product in exchange for the product. When the brand accepts the request the dogfluencer is added to the campaign.

Brands have a dashboard where campaigns can be viewed and created (via a campaign manager).

Apart from the campaigns, dogfluencers can start collaborations with brands. once the brand approves, a dogfluencer can always participate in a campaign without permission.

More information can be found here

Monetization 💰

Some stats 📈

• 240 emails registered on launch list;
• 143 registered dogfluencers;
• 10 active brands;
• 10 campaigns;
• 47 reserved brands;
• 55 partnerships;

Tech used ⚙️

• PHP;
• Laravel;
• Vue.js;
• Inertiajs;
• Tailwindcss;
• Stripe;

Plan 🕐

• Dogfluencer profile pages;
• Campaign insights (stats);
• Brand collaboration requests to dogfluencers;
• Product reviews;
• Dynamic generated pages (for example /goldenretriever-dogfluencers);

We are currently still in the early stages but we are already very happy with the launch!

If you're interested in updates about our platform, you can follow me on twitter https://twitter.com/larsjansse.