We nearly shipped a feature that would have cost our customer £180k. An AI caught it.
Here's what happened.
Got a support thread. Angry customer. At first glance, it was a typical UX bug. You know the ones that get turned into tickets, deprioritised, and picked up three sprints later.
Except for one line in that thread. Buried near the middle. The customer casually mentioned their renewal was coming up. And the feature they needed to renew — the one keeping the lights on — had been stealth-descoped two weeks ago.
Nobody talked about it at standup. Nobody brought it up at sprint planning. The ticket didn't mention it. And the engineer working on the lovely new feature that would replace it was blissfully unaware.
Plugged it into Specc. And sure enough, our ambiguity detection agent found it after half a minute.
"Possible customer renewal dependency on X feature. Ticket does not scope X, nor does the engineer have messaging that they should build it."
That's the kind of gap we're trying to close. Not how you format tickets. Not sprint cadence. Assumptions are made silently between listening to a customer and writing code.
300 minutes of engineering. One customer renewal on the line. Identified in 30.
You know the feeling. You've shipped something and then taken a support call with the customer, only to realise that what you shipped isn't what they need. Specc bridges that gap.
Try it free at speccapp.com. Would love to hear if you have a story like this.
This is a much stronger problem than ticket hygiene.
The real value is not “better specs.” It is catching the hidden customer-risk layer between support, product, and engineering before the wrong thing gets built.
That £180k detail is exactly the kind of story that changes how buyers understand the product.
One thing I’d watch is the name. Specc is clear, but it may also keep people thinking in “spec writing” or ticket cleanup terms, while the product sounds closer to customer-risk detection and product decision intelligence.
If that is the direction, a stronger .com like Exirra.com would probably age better. It gives you more room to own the risk/intelligence layer instead of being boxed into specs.