Monday check-in 👋
Another week of OpenQR. Mixed results again.
The wins:
Twitter is finally working:
+24 new followers (best week yet)
14.7% engagement rate (+13%)
3.1K impressions (+81%)
Profile visits up 116%
More replies = more growth. The strategy is working.
The product:
15 new signups
9 actually created a QR code
0 new paid subscriptions
The problem:
40% of signups don't even create their first QR code.
Getting traffic isn't the issue anymore (I think atm :D). Activation is.
People sign up, look around, and leave before experiencing the value.
What I'm thinking:
Onboarding is too passive - need to guide users to first QR code faster
Maybe add an onboarding email sequence
Or a simple checklist inside the dashboard
Current numbers:
MRR: €67 (no change)
X Followers: 428
Google clicks: 200+/month
Question:
For those who fixed activation — what actually moved the needle?
Onboarding emails? In-app guidance? Simplifying the first step?
Would love to hear what worked.