Week 8: shipped zero features. here is what happened instead.

This week I shipped zero new features across all 4 products. Zero.

Spent the hours I would have used building having conversations on IH instead. First time that has happened in... ever probably.

The thing everyone keeps talking about is just true: AI makes building cheap but distribution is still hard. I have a recipe swiper (visieasy.com), a meeting search tool (tellmemo.io), a code security scanner (vibe-checker.dev), and a habit tracker. All four have decent retention from whoever finds them. Getting people to actually find them is still the unsolved problem for all of them.

What worked this week: engaging in the actual distribution conversations happening on IH instead of treating it as a broadcast channel. Walked away with 3 ideas I want to test.

What did not work: my default instinct to just ship more features when I hit a plateau. None of these products need more features right now. They need to get in front of the right people.

Next week: one focused distribution experiment per product. Treating it like a sprint with a real deadline.

What is your actual distribution process right now? Not the theory, the thing you literally do on a Tuesday to get new users?