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We're tracking the most underrated fundraising signal: The investor 'follow'

Hey IH đź‘‹

Fundraising honestly feels like a black box.
You pitch, you wait, you overthink… and you’re always trying to read signals to figure out if a VC is actually interested or just being polite.

One signal we kept noticing — and almost no one talks about — is the investor follow.

It’s small, but it’s real digital body language.
If a VC follows a founder, they’re paying attention.

The problem? Tracking this manually is painful and easy to miss.
So we built a simple tool for it inside Clario.

It’s literally just a feed that shows:

[Investor] followed [Founder]

Sounds basic, but it turned out to be surprisingly powerful.

In just the last month, it helped us:

  • Spot competitive interest early
    A partner we pitched followed our main competitor a few days later — clear signal. We followed up fast.

  • Create a clean warm intro moment
    A partner at a top fund followed our founder. That became the perfect, non-cringe reason to send a cold email.

  • See market heat in real time
    Suddenly multiple VCs started following founders in the AI agent space — trend spotted before the tweets.

Nothing flashy. Just turning a subtle action into something actionable.

Curious — what’s your favorite under-the-radar signal when you’re fundraising or watching a market heat up?

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Clario