What app analytics do you track? Here is my dashboard...
After getting a product off the ground, comes the real challenges. Product activation, on boarding and conversions!
So I have iterated on my own custom dashboard to track internal analytics and product engagement.
I love data and finding different ways to track it - its so fun to figure out patterns and find some insights in the data.
check out my custom admin dashboard
Each of the cards above the table, represent specific activation steps within the app. I find it useful to monitor this to understand where people might be getting stuck or dropping off.
Clicking on each profile will also show the events and emails that been sent to that account. See this example
Do you track any analytics like this? Do you have your own custom dashboard? Would love to see it!
If you don't have a dashboard like this yet - what would you like to track for your app?
We mostly use Mixpanel for this, but I don’t look at it they often!
Why not?
Cool. That looks really great. What is your current north star metric? And how do you measure product adaption (or the likelyhood that people will not churn)?