What are some common UX design principles for SaaS products?

Some common UX design principles that we follow for our SaaS products are:

1. Keep it simple and consistent.
2. Make it accessible and get feedback.
3. Use visual cues and focus on user goals.
4. Ensure it's responsive and test and iterate regularly.
5. Don't focus too much on deep technology when you start.

Overall, the goal is to make the product easy to use and enjoyable for the user, which can lead to increased engagement and customer satisfaction.