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What do you think of my copy and what questions does my landing page trigger in your mind?

I am wondering the questions that go through your mind when you see my landing page.

they can be questions like 'what the...' or, 'so this product does this or what?'

here you can find the landing page: https://easyrestaurant.carrd.co/

thank you!

on July 31, 2020
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    • Above the fold is meaningless, I'd close not read further. It's overloaded buzz words that convey nothing to me, all I know it's for restaurants "marketing" by "relationships" and "long term", which sounds like a bad sale... I'll do marketing for you, but don't expect any results soon, just keep paying.
    • So hidden in the next section is it's a reservations + feedback system.
    • I would be able to message customers that have previously reserved a place. :yawn:

    What copy should have is:

    • What is it? (reservations + feedback system with back communication? takes too long to understand) (depending on location, the main feedback restaurants care about is in 3rd party systems people use like yelp...)
    • Who is it for? restaurants, that was answered early and easily. Later filtering to restaurants that take reservations, probably as a main thing...
    • What's unique about this? no idea
    • Why me? Why now?
    • Pricing and such? what's my cost?.. (it does reason this won't be a free system, and if so, I'd like to know what's the catch)

    With the design above the fold, I won't trust you about creatives such as 'marketing'. It should also convey restaurants with the image not just the text at minimum. (not only later on the page)

    Also the "thank you" picture at the bottom triggers my mind to close the window, just like after you already register/signup... it's done.

    1. 1

      That was a great write up - puts mine to shame : )

    2. 1

      oh my god, thank you so much for the effort, this is great feedback.

      • great points on the 'trust'
      • 'takes long to understand'
      • too vageu, should be more concrete
      • good you noticed 'reservations' is important, but 'feedback' is not much in this, it should not have the 2nd thing that comes to mind, bad communication there then
      • "restaurants that take reservations" yes!
      • about misleading of 'thank you' -> great great point, thank you.

      I deeply appreciate :)

  2. 1

    The first thing that went through my mind was the copy was a bit vague and the design didn’t hit me over the head and grab my attention.

    1. 1

      thank you very much for the feedback.