When I first built LexiTalk AI, I thought the biggest challenge would be engineering — building real-time speech recognition, natural-sounding AI voices, and seamless cross-platform experiences.
But I soon realized the real challenge wasn’t technical — it was behavioral.
How do you design an app that helps people practice English every day, not just download and forget?
Most English learners start with great motivation — downloading flashcard apps, watching YouTube lessons, or memorizing long vocabulary lists.
Yet retention fades quickly because the experience is passive.
Learning words without using them creates an illusion of progress.
That’s why our core principle became:
“Use it, don’t memorize it.”
This single mindset shift shaped every product decision afterward.
Instead of showing definitions, we focused on interaction:
It’s not about how many words you know, but how many you can use.
Learn more about the project:
Interesting. I was a little confused about the language drop down since the focus is on English only. Once I used it, I realised that was the current language of the site but still with target language English. It might be worthwhile putting a label there.
I'm building a language learning product myself so take this with a grain of salt. Your product reminds me of superfluent which I have recently discovered.